Do you use ampersands? Considered a bit too casual by some, they are most commonly seen incorporated within business names e.g. Johnson & Johnson, Barnes & Noble, Dolce & Gabbana.

So, where did this odd little symbol come from?

The ampersand symbol actually derives from the Latin word “et”, which means “and” … something that the ampersand continues to signify today.

The symbol can be traced back to the 1st century AD and the old Roman cursive form of handwriting in which the letters E and T occasionally were written together to form a ligature (two or more letters joining together to form a single glyph). Over time the et-ligature gradually became more stylised and less revealing of its origin. Having said this, certain versions of the ampersand clearly reveal the origin of the shape e.g. Goudy Modern Italic.

That’s the story of the symbol. The word "ampersand" is another matter. It came along many years later when & was actually the 27th letter of the English alphabet.

In the early 1800s, school children reciting their ABCs concluded the alphabet with the &. It would have been confusing to say “X, Y, Z, and.” So, the students said, “and per se and.” Per se means “by itself,” so the students were essentially saying, “X, Y, Z, and by itself and.” Over time, “and per se and” was slurred together into the word we use today: ampersand.

Finally, and back to the symbol.

The ampersand is every typographer's favourite ligature. It's a sexy beast. Designer Chris Spooner has scoured the world’s font foundries to create a showcase of what he considers to be the most beautiful ampersands. We've included five of them above, and you can browse all 30 HERE.

Story Idea: Madeleine Rothery

Ampersand exists in printed form as chapter 5 of RR#1 … available to order HERE



1. Roman Ampersand Symbol
2. Goudy Modern Italic Ampersand Symbol
3. Development of the &
4. Frederic W. Goudy’s many interpretations of the ampersand’s design through history. Original printing form, ca. 1946, with a modern print. (RIT Cary Graphic Arts Collection)
5 to 9. Selection from Spoon Graphics "30 Sexiest Ampersands"


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